• Easy QR code access – no app required
• Fully brandable display with logos, fonts, and colours
• Big-screen word cloud that updates in real time
• Admin reset button for multiple sessions
• Download all responses as CSV for analysis
• Perfect for capturing opinions, pledges, or feedback
• Creates buzz and conversation among attendees
• Encourages interaction at conferences, AGMs, and exhibitions
• GDPR-compliant data handling

Audiences often feel passive at events. They are asked to listen, but not always invited to contribute. As a result, organisers can miss valuable insight and lose the energy in the room.

The Audience Word Cloud Tool solves this by giving everyone an effortless way to participate. With a quick scan of a QR code, attendees submit a word or phrase and instantly see their contribution displayed live on the screen. Popular themes grow in real time, creating a visually striking snapshot of collective sentiment. It’s fast, inclusive, and fun – transforming passive observers into active participants while providing organisers with immediate, actionable insights.

• Attendees see a big-screen prompt inviting them to join
• They scan the QR code on their phone to take part
• The word cloud page opens instantly in the browser
• Users enter a word or short phrase to contribute
• Their submission appears live on the big screen
• Popular words grow larger as more people repeat them
• The crowd reacts as the display shifts in real time
• Organisers can reset the cloud for each new session
• All responses are logged and exported for reporting
• The tool turns passive attendees into active contributors

• Eye-catching real-time word cloud draws curiosity
• Large branded display sparks conversation
• Attendees want to see their words appear instantly
• Creates a sense of community and shared input
• Encourages repeat engagement during multiple sessions

Hardware – required

• Screen
• PC: standard

Included in AV hire option

Notes

• QR codes provided in print-ready formats for signage
• Browser-based; no installation required for attendees or organisers
• Supports all major mobile browsers (Chrome, Safari, Edge, Firefox)
• Works with any screen, projector or LED wall (HD/4K supported)
• Requires reliable internet connection for smooth live updates

Includes

• Activation customisation
• Software license for a single event on one device
• Testing
• Remote installation for one event
• Remote support for one event
• Moderator dashboard
• Real-time analytics showing participation, question accuracy and engagement
• Word filtering & moderation tools
• 14-day standard lead time (upgrade available to 7 days)
• Standard local stats provided as CSV (option to upgrade)
• Design template

Activation customisation

• Swap template logo
• Update UI colours and corporate font
• Question update

Not including

• Hardware or on site support (optional extra)
• Data capture (optional extra)
• App amends outside of Activation customisation (optional extra)
• Internet

Multi-Event Licence (1–3 Years)

• Licence to use the activation at any event over the term
• Not including remote or on site support (chargeable at hourly rate)
• Not including amendments

7 Day Turnaround

• Prepare the app ready for an event in 7 days

Enhanced Analytics

• Online based analytics (requires internet)

On-site Support Staff

• For 8 hour day (additional hours available as an extra)

Screen Pro PC Package – 43”

• Gaming PC
• Screen or touchscreen
• Cables
• Delivery & collection
• Install & de-rig
• Depending on requirements: Unicol stand, Camera, Lighting

Do attendees need to download an app?

No – everything runs in the browser. Attendees simply scan the QR code and start typing.

How fast does the Word Cloud update?

Instantly. Submissions appear on the big screen in real time with no refresh needed.

Can we use our branding?

Yes. Logos, colours, and fonts can all be customised to match your event or corporate identity.

Is the tool easy for organisers to run?

Absolutely. A simple admin panel lets you reset sessions, change prompts, and download all responses as a CSV.

What if people submit inappropriate words?

Optional moderation and filtering tools can be added to block unwanted terms.

Does it work with any AV setup?

Yes – just open the display in a browser on your laptop connected to your projector or screen.

Is the data GDPR-compliant?

Yes. All data is securely handled, with no personal information required from attendees.

How many responses can it handle?

Thousands. The system automatically manages screen space by reducing or removing the least popular words when needed.

The Audience Word Cloud Tool is one of the most effective interactive expo booth ideas and digital engagement tools for conferences, exhibitions, and corporate events. It turns simple participation into a dynamic, branded visualisation that captures the mood of the room.

Attendees scan a QR code, type a word or short phrase, and instantly see their contribution appear on the big screen. As more people participate, repeated words grow larger, creating a powerful live graphic that reflects audience sentiment. It’s an ideal event activation hire for icebreakers, keynote introductions, or sessions that encourage pledges or commitments.

Organisers benefit from real-time analytics and post-event reporting. With CSV export, every response can be tracked, analysed, and even shared back with stakeholders. The tool is fully brandable, ensuring that every cloud – whether shared as a screenshot or printed takeaway – carries your corporate identity.

Fun, inclusive, and measurable, the Word Cloud Tool ensures that audiences don’t just listen – they contribute. If you’re searching for an interactive event activation that blends simplicity with high impact, this is the perfect solution.

Explore more in our Audience Engagement Tools for Events range.